With less than 7 days left to the US presidential elections I am glued to the media. I never really paid attention to the emotional marketing that is required to get a candidate elected. And frankly, it is fascinating.
Thanksgiving is that time of year that makes me reflect and acknowledge all that I have to be grateful. This year what are you grateful for?
Brand agility isn’t a competitive advantage – it is a survival trait. Today’s successful businesses have learned to change to stay relevant.
Brand agility isn’t a competitive advantage – it is a survival trait. Today’s successful businesses have learned to change to stay relevant.
What will marketing look like post pandemic? Here are 5 marketing trends – from the rise of emotional intelligence to mainstay virtual teams.
My quick acclimation to welcoming home a 7 week old puppy was a swift reminder of some essential coaching tips. Use these tips with your marketing or leadership team as your business is transitioning.
In business, I learned quickly three topics to stay clear of: sex, religion and politics. However, recent events have compelled me to raise my voice in social network forums that I normally wouldn’t express my social – political views.
Can you truly be “ready” for a pandemic? For me, the answer was a definitive “no”. Here are five pandemic marketing lessons I’ve learned so far.
Is your organization ready to accelerate digital transformation for post pandemic success? Here are six key elements an organization needs.
With graduation around the corner for many young people, some might be wondering “is marketing a good major?”
