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Looking for more B2B Marketing Inspiration?
From current events and marketing strategy to transformation marketing questions and tips, our b2b marketing blog covers the questions today’s organizations are navigating day in and day out.
The stuck cargo ship in the Suez Canal lacked agility – both physically and strategically. For many, agility is now considered a survival trait for organizations to steer through the ever changing waters of the global pandemic.
Focusing your time and energy on persona development will directly impact your bottom line. If you’re still questioning the value of building customer personas, read these 5 benefits.