Thinking Out Loud

The Modern Marketing Blog.

Thinking out loud about transformative marketing, business disruption, social impact marketing and everything in between.

We take inspiration from our clients, our partners (business and otherwise) and sometimes, even our kids, to provide modern marketing advice and fresh thinking on what being a collaborative marketing thought partner means in today’s complex digital landscape.

Look around. Leave comments!

virtual collaboration tools
Working virtually has become increasingly common over the past several years, but especially since the start of the pandemic. Navigating the many technology tools out there, and figuring out how to use them with your team can be a challenge. Here are 4 virtual collaboration tools to support your collaboration efforts. 
building trust
Building trust with prospects during a global pandemic, when in person meetings are almost impossible, is no easy task. We must look to new ways to build trust. I'm sharing five ways people are building trust with new clients and colleagues in our new normal.
Marketing Partner
Picking the right team member should look at: cultural fit, attitude (i.e. their the ability to learn), and the skillset required to make a contribution. When selecting a marketing partner those 3 items are just as important, but there are 6 additional questions that you should consider...
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