The best cookie I ever had was at the Pan Pacific Hotel in Vancouver when I was running the Top Producers Conference. The cookie was delicious: soft yet firm, surprises of macadamia nuts I didn’t even know I liked, white chocolate and just a hint of oatmeal. The chef was kind enough to give me …
6 Simple Ways to Leave Your Clients Wanting More Read More »
Creating effective buyer personas can sometimes be overwhelming and challenging. If you are working to rethink your buyer personas, follow these simple guidelines.
Focusing your time and energy on persona development will directly impact your bottom line. If you’re still questioning the value of building customer personas, read these 5 benefits.
These days most conferences and events continue to be virtual. But, engagement and networking are still the top challenges that organizers face in the virtual world. Make your next online workshop shine with these virtual event engagement ideas.
Ted Lasso is a relationship marketing genius. Here are four tips from Ted to help you build your own client relationships.
Building strong client relationships during a pandemic requires more than doing great work that adds value. It also requires emotional intelligence skills.
What does customer experience mean? For me, it’s about the little, unexpected things brands and organizations can do to create great experiences for their customers. Read on for more reflections.
